Promotional Overview
Goal: To achieve national and global publicity for clients and devise a PR plan to enhance and reinforce their image among target audiences and the media
Trades: Generating exposure in local and national trades as well as mainstream publications
- The Source, VIBE Magazine, Essence Magazine, Billboard, Rolling Stone, Hip Hop Weekly, Complex, World Star Hip-Hop, MediaTakeOut.com, NecoleBitchie.com, Bossip.com, TMZ, SandraRose.comRadio: Assisting in the solicitation of radio interviews either live or via telephone and making follow up calls
- Power 92.3, WGCI 107.5, B96 96.3, KISS 103.5, HOT 97, I Heart Radio, XM satellite radio
Television: securing national and international television appearances
- MTV, BET, VH1, Fox Network, NBC, CBS, and ABC. The Steve Harvey Show, The Wendy Williams Show, Ellen, David Letterman, The View and Late Night with Jimmy Fallon
Videos: forwarding media to the appropriate outlets
Promotions and event planning: personally developing events and promotions catered specifically to clients and their needs